Replacement Windows Questions: WHY,HOW MUCH, and ADVERTISING

Yes — We'll be happy to compare.  Send clear photos or scans of your proposals (or upload them here) and we’ll point out:

• What’s included
• What’s missing or vague
• Which line items are likely to add cost once work starts We’ll highlight the real apples-to-apples differences so you can compare offers with confidence.

How much do windows usually cost? Short answer: it depends. As a general guideline, a standard white double‑hung window can run roughly $750 on the low end to $3,000+ on the high end. Final price depends on things like size, style, finish, and site conditions.

What drives the big price differences? Common reasons bids vary — and what to watch for:

• Built-in vs. add‑on items: Some bids exclude screens, Low‑E glass, argon fill, old-window removal, or trim — all of which can be an added later at significant cost.
• Unusual or site-specific work: Rot repair, structural change custom glass, permits, or scaffolding usually appear as extra charges.
• Pricing strategy:
  • Low‑ball ads: A low headline price that hooks calls, then gets clarified (or upsold) during the sales visit.
  • “Sale” or FOMO pricing: Inflated list prices used to show big discounts—creates room for aggressive sales tactics and upsells.
• Vague line items: Ambiguous wording (e.g., “trim as needed,” “installation extras”) is a red flag — ask for specifics.

How we help when we review a bid

• We’ll flag exclusions and estimate likely add‑on costs.
• We’ll call out vague or suspicious language.
• We’ll point out fair comparisons so you can decide which offer is truly better value.

Want us to review one now? Upload a few photos or scans of the bids and we’ll get started.

A quick, no‑obligation range to help you budget. Upload photos or schedule a short call for a tighter estimate. Final written quotes follow an in‑home measurement.

Pricing can vary. The three main things that drive cost are:

• Window style — double‑hung, slider, awning, casement, picture, etc. Different styles have different materials and labor requirements.
• Color & finish — standard whites and beiges are the most affordable; custom colors and two‑tone (different interior and exterior colors) cost more.
• Frame & sash treatment — factory‑painted vs. laminated finishes affect both price and longevity.

Other factors — window size, exterior trim, structural work, and site conditions — can also affect your final price.

As a guideline, a quality white double‑hung window generally falls in the $750–$1,200 range. Use that as a starting point for budgeting; your exact price will depend on the options you choose and the in‑home measurement.

A quick, no‑obligation range to help you budget. Upload photos or schedule a short call for a tighter estimate. Final written quotes follow an in‑home measurement.

Pricing can vary. The three main things that drive cost are:

• Window style — double‑hung, slider, awning, casement, picture, etc. Different styles have different materials and labor requirements.
• Color & finish — standard whites and beiges are the most affordable; custom colors and two‑tone (different interior and exterior colors) cost more.
• Frame & sash treatment — factory‑painted vs. laminated finishes affect both price and longevity.

Other factors — window size, exterior trim, structural work, and site conditions — can also affect your final price.

As a guideline, a quality white double‑hung window generally falls in the $750–$1,200 range. Use that as a starting point for budgeting; your exact price will depend on the options you choose and the in‑home measurement.

Absolutely. Send a few photos or scan of them and we’ll point out what’s included, missing, or likely to add cost. 

REALLY???  How much do windows usually cost?   Typical materials and standard installation. Unusual items (rot repair, custom glass, permits) are marked as add‑ons and confirmed on-site. 

We've arrived at the cost question. I'll speak generally since every project can vary subtly in unforeseen ways. Currently, a white double-hung window can be priced between $750 (low side) to $3,000+ per window (high side). You might ask, "What kind of answer is this?" Let me clarify. Some companies price their window low to attract customers, expecting their salesperson to upsell and explain what the advertised price didn't include. This could range from screens, Low-E, old window disposal, certain types of trimming, to prices for windows above a certain size, and other items that customers would expect to be included. These companies MUST charge more to reach a realistic price.  Their LOW Price made you call. (A Price Leader ad)

On the other end is the FOMO ad (Fear Of Missing Out), some companies quote "Sales" you need to investigate such as 50% off, 2-for-1, or even 3-for-1 bargains. Once in your home, they quote extravagant prices, ranging from $2000 to $5000 per window! Why? They need "room" to offer their discounts,  providing various reasons for discounts and then "calling their manager" if necessary. The ad did it's job and generated your call and appointment. The sales person then needs to "convince" (or sell) you on the WHY it's a great deal, thus, the uPsell. 

IF YOU ARE CURRENTLY GETTING ESTIMATES, YOU REALLY REALLY NEED TO CALL.

First, review the basics on "how to measure" section to get us started. Windows are measured in "United Inches" (U.I.), which is simply the sum of the width and height. For instance, a window that is 32" wide and 66" tall would be 98 U.I. Generally, prices are initially set for units measuring 101 U.I. or less. Beyond that, the cost incrementally increases for every U.I. over the base. This "ballpark" figure may be a bit shocking for those who haven't shopped for windows in a good while or ever before. For those who have sit through a "presentation" for a couple hours and then presented with a $40,000 bid for 12 windows, I get it. Feel free to email or call me with any questions or clarifications. Our prices include ordering, installation, removal of old windows, and lifetime warranty, so there's nothing left to be surprise about.

Being in this business for over 30 years, I've seen and heard about every story imaginable, and some horrific ones at that. One issue that has come up I'll address right now. Should damage show itself during installation, we will take pictures, share them with you, and discuss the remedy. I DO NOT make money on unforeseen damage. I add only the cost of materials and the additional labor for the repair... period.

I look forward to being of service. Currently, our window replacement crew can service areas within about an hour drive of Cincinnati, Ohio. That distance lessens for construction projects such as room additions, sunrooms, and home renovations due to expected time on the project and accumulated travel time. *Window replacement projects are generally completed in ONE DAY. A renovation may take as long as several months depending on the complexity of the job. My crews can effectively replace around 12-15 windows in a single day.